I design product
experiences that
drive meaningful
impact.

7+ years in fintech. Grew products from thousands to
2M+ users, built 2 products from scratch,
ran 20+ design experiments,
and counting.

See selected work
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Selected Works
Mobile App Fintech

Simplifying the Rejected
Loan Reapply Flow

The new flow increased end-to-end conversion, outperformed the baseline by 9% that was statistically significant.

Web Platform B2B

Amar Bank — Business
Dashboard System

Designed a comprehensive analytics and banking dashboard for SME partners, handling complex data visualisation at scale.

Design System Banking Multi-platform

Embedded Banking
Design System

Built a scalable, token-based design system for Amar Bank's embedded banking platform spanning web, iOS, and Android.

Preview
Visuals
Desk
Gamification
Rocket-75

Branding Performance Dashboard

Branding performance monitoring system that enables administrators to track outlet progress across regions, identify issues in real time, and take action through an integrated map and detail view.

Status

Live as Internal Platform

Client

JDN

Branding Performance Dashboard Map View
Branding Performance Dashboard Detail View

*UI visuals have been anonymized at the company's request. The design presented includes refined layout improvements addressing earlier technical limitations, while accurately reflecting the product's original functionality and behavior.

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Open to new opportunities. If you have a project that needs thoughtful design, let's connect.

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